Step into the Longines Universe & Experience the Quality of the Longines Watches. Enter into the Longines Universe and See the Watch Collections for Men & Women! Watchmaking Tradition. Elegance is an Attitude. Authorised Longines Dealer.


Longines is one of the oldest watch brands around, having been established in 1832, is the oldest brand to be registered with the World Intellectual Property Organisation and has the oldest logo to be registered for a watch-making company. The fact it is a long-established company doesn’t mean it’s stuck in the past — far from it.

Although these watches have stood the test of time with their classic, elegant appearance, they have from the outset been the ultimate in innovation and high performance.

The company was an early pioneer of machine manufacturing and has made technological advances a prime aim since it started and continues to do so today. It is a company that is conscious of the needs of its customers and makes watches that meet those needs, with an attitude of wanting to constantly improve an already excellent range.

The logo illustrates its close ties with the aviation industry and it is also closely allied to sport, being the sponsor of many world-class events such as Royal Ascot, the Roland Garros French Open tennis and the Dubai World Cup.

Due to those links, its tradition and the superb accuracy of its timepieces, the official timekeeper at the first modern Olympics and has continued to be at many Olympic Games since then.

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