G Shock

Taking Toughness  to the Limit

G-SHOCK, the watch that brought  the new concept of  toughness to the timepiece.

It began with a reckless challenge  to the conventional wisdom of the day, 
a developer’s belief that  it was possible to construct a watch  that wouldn’t break, 
even if dropped, Project Team Tough was formed  to build it in 1981.
The team created  over 200 prototypes  one after another over a period  of about two years.
They finally arrived at  a shock-resistant structure. 
This marked  the birth of a technology  that is tough to the core.

And G-SHOCK has  continued its unceasing  evolution ever since, 
in pursuit of greater toughness  in every respect, 
from structure  and materials to functions.
Today, the development team’s  passionate challenge 
and constant efforts  have reached fruition  in Triple G Resist, 
a structure with the strength  to withstand 3 types  of gravitational acceleration.

In its pursuit of usability  under any circumstances,  moreover, 
G-SHOCK realized installation  of Smart Access,  a system assuring agile,  reliable operability.

Stronger than ever,  and targeting even greater strength, 
G-SHOCK’s challenge is never-ending.

History of G-SHOCK

It was born from a developer’s dream of “creating a watch that never breaks”. Guided by a “Triple 10” development concept, the design teams sought a watch with 10-meter free-fall endurance, 10-bar water resistance and a 10-year battery life. At a time when it was commonly believed that watches were breakable items, G-Shock’s development represented a challenge to common sense. The number of experimental prototypes built for endurance testing reached over 200.

And the structural development and parts improvement took approximately two years. After a long, hard process of trial and error, G-Shock was finally launched. A shock resistant structure that overturned conventional thinking about watches was realised through breakthrough thinking, including the ideas of a hollow-structured case, all-directional protective covering and the use of cushioning material to protect critical parts.

These were the fruits of technological development that insisted on “toughness” and a revolution in watch design. Since launched, G-Shock has continued to evolve for more then 30 long years, carrying on the toughness of spirit and uncompromising passion that led its developers to persist in their unshakable belief.

D E S I G N   A N D   S T R U C T U R E

Born from the breakthrough idea of a hollow structure

The case employs a hollow structure in which the module is “floated” to protect it from shocks. A full urethane bezel provides all-directional enclosure to prevent direct shocks from striking the glass and buttons. And cushioning material provides extra protection for the key parts such as the crystal oscillator inside the module. These and other shock-resistant technologies, exclusive to G-Shock, are spread generously throughout the body and the module interior to raise toughness to the highest levels.

G Shock Case design offering protection against free-fall shocks

A prominent bezel configuration was adopted to prevent the buttons and glass from contacting flat surfaces, thus protecting them from shocks when falling at any angle. This design concept stressing protection from shocks is basic to every G-Shock case design, and the same protective structure is employed not only for our urethane cases, but also for our mm teal cases and analog watch cases.

G Shock Urethane band that acts as a shock absorber

The band actually acts as a shock absorber itself, protecting against shocks from behind. We have established strict standards for the combination ratio of urethane resin employed. Neither too soft nor too hard, the superb specified combination realises an ideal balance between shock resistance and comfortable wear-ability.

G Shock All-Directional Covering

Direct shocks to the buttons and the glass surface are prevented by a protective urethane-resin bezel design. Shock resistance has been ensured by inserting cushioning material between the bezel and case in metal models with lower shock-absorption capabilities.

Protection of important parts with cushioning material

The crystal oscillator and other important parts inside the module are individually protected with cushioning material. This prevents contact failures and improper operation due to distortions that could otherwise occur inside the module if the watch experience a sudden strong impact.

95 products

  • Carbon Mudmaster Triple Sensor GWG-2000-1A1

  • G Shock Metal Series Watch GM6900G-9D

  • Blue Gshock GA2100-1A2

  • GREEN G SHOCK GA2100-1A3


  • G Shock Mtg Carb Golden Tiger MTGB1000CX-4A

  • G Shock Duo GA2100CA-8A

  • Sale!

    G-Shock GSTB400AD-1A4 G-Steel Carbon Core Guard Structure

    $899.00 $615.00
  • Sale!

    G-Shock Mudmaster GG1000-1A5

    $629.00 $499.00
  • G Shock Watch Cameo Utility

  • G Shock Multi Color MTGB2000XMG-1A

  • Casio G SHOCK GRAVITY MASTER Watch GA-1100-1A1DR

  • G-Shock G-Squad GBDH1000-4A1

  • G-Shock City Camo GWB5600CT-1D

  • G-Shock GBDH1000-1A9


    $999.00 $795.00
  • G Shock Virtual Blue Series GA-2100VB-1A

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    G-Shock GBX100KI-1D

    $399.00 $335.00
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    G Shock Gmwb5000g-2D

    $999.00 $749.00
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    Casio G Shock Full Metal Purple Watch GMW-B5000PB-6D

    $1,299.00 $1,099.00
  • CARBON MUDMASTER Triple sensor GWG-2000-1A3

    $1,399.00 $1,119.00
  • G SHOCK distance-data GBD200-9D Watch

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    G-Shock G Steel GSTS110-1A

    $579.00 $499.00
  • G-Shock Gravity GA1000-4A

    $579.00 $435.00
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    G-Shock G-Steel Tough Solar Mens Watch GSTS310-1A

    $559.00 $409.00
  • Sale!

    G-shock G-steel Solar GSTS100G-1A

    $579.00 $390.00
  • G-Shock GA2110SU-9A

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    Casio G Shock Red Watch GMWB5000RD-4D

    $1,199.00 $849.00
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    G Shock G Steel GSTB400D-1A

    $849.00 $749.00
  • G SHOCK GravityMaster GA1000-4B

    $579.00 $449.00
  • G Shock Gst-B200d-1A

    $749.00 $595.00
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    G Shock GSTB400-1A

    $799.00 $604.00
  • Sale!

    G Shock Mudmaster GGB100-8A

    $799.00 $599.00
  • G-Shock GSTB400MV-5A G-Steel Mens Watch

  • G-Shock | GSTS300G-1A9

  • Sale!

    G-shock G-steel GSTS100G-1B

    $579.00 $434.00
  • G-SHOCK GMAS140-1A

    $259.00 $219.00
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    G-Shock MTG | MTGB2000YBD-1A

    $2,099.00 $1,845.00
  • Sale!

    G-Shock New Basic Duo Slim GA2100SU-1A

    $269.00 $199.00
  • Sale!

    Casio Baby-G Black Watch BA110BC-1A

    $269.00 $189.00
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    G Shock BA130-1A2

    $289.00 $199.00
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    G Shock GA700MG-1A Midnight Green

    $299.00 $224.00
  • Sale!

    Casio G-Shock DW5600MS-1 Black Digital Tough Watch

    $229.00 $125.00
  • Sale!

    Casio G-Shock Frogman GWF-A1000RN-8A

    $1,699.00 $1,475.00
  • Sale!

    G Shock 5600 GMWB5000GD-4D

    $1,099.00 $890.00
  • Sale!

    Casio G-Shock Cameo Series GD120CM-8D

    $279.00 $199.00
  • Sale!

    G-SHOCK G-Steel GSTB100B-1A4

    $899.00 $519.00
  • Sale!

    Casio G-Shock AWM500GD-4A Rose Gold Watch

    $999.00 $695.00
  • Sale!

    Casio G-Shock DWE5600KS-7D Kashiwa Sato Limited

    $399.00 $299.00
  • Sale!

    G-Shock Master Of G Gravitymaster GR-B200-1A

    $799.00 $599.00
  • Sale!

    Casio G-Shock Gents Watch W5900NH-1D

    $329.00 $299.00
  • Sale!

    G-Shock Mudmaster Triple Sensor GWG-1000-1A1

    $1,399.00 $999.00
  • Sale!

    Casio G-Shock China Red Metal Digital GM5600CX-4D

    $529.00 $345.00
  • Sale!

    G Shock Limited Everlast watch GBA800EL-4A

    $329.00 $279.00
  • Sale!

    Casio G-Shock GM6900CX-4D Digital Watch

    $529.00 $429.00
  • G Shock lightweight Metal Model MTGB2000D-1A

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    G shock duo metal transcameo GM110SCM-1A

    $529.00 $335.00
  • Sale!

    G-Shock Gents Watch Gpw1000t-1A

    $1,749.00 $1,699.00
  • Sale!

    Casio G-Shock Watch GA700-1A

    $279.00 $145.00
  • Sale!

    G Shock Duo Rose Gold Bezel GA200RG-1A

    $389.00 $189.00
  • Sale!

    G-Shock Gents Watch Gwa1100fc-1A

    $1,099.00 $895.00
  • Sale!

    G-SHOCK Metal Covered Series GM5600SCM-1D

    $469.00 $375.00
  • Sale!

    G Shock GSTB100B-1A3 Bluetooth Solar Watch

    $899.00 $599.00
  • Sale!

    G-Shock New Basic Duo Slim Red GA2100-4A

    $269.00 $195.00
  • Sale!

    G Shock Duo AWM500D-1A New Full-Metal Models

    $999.00 $699.00
  • Sale!

    G Shock Lightweight Metal Model MTGB2000BD-1A4

    $1,899.00 $1,499.00
  • Sale!

    G-Shock Gold Tough Solar AWM500GD-9A

    $1,049.00 $699.00
  • G-Shock 2 way Time Sync MTGB2000B-1A2

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    G-Shock AW500E-1E Analog Digital Watch

    $269.00 $185.00
  • Sale!

    Casio G-Shock AW500BB-4E Analog Digital Watch

    $269.00 $199.99
  • Sale!

    G-Shock x New Era GM-110NE-1A Limited Edition

    $649.00 $449.00
  • Sale!

    G-SHOCK Metal Covered Series GM6900SCM-1D

    $469.00 $344.00
  • Sale!

    G Shock GSTB200B-1A Duo Carb Core Solar

    $779.00 $535.00
  • Sale!

    G-Shock Duo Earth Tone Outdoor GA700WM-5A

    $299.00 $219.00
  • Sale!

    Casio G-Shock Digital Watch GWB5600BC-1B

    $429.00 $289.00
  • Sale!

    G-Shock Special Edition MTG MTGB1000TJ-1A

    $1,799.00 $1,499.00
  • Casio G-Shock Men’s Watch GA2100-1A1

    $269.00 $179.00
  • Sale!

    Casio G-Shock GM6900B-4D Metal Edition Mens Watch

    $479.00 $239.00
  • Sale!

    G Shock GM6900-1D Metal Bezels

    $479.00 $325.00
  • Sale!

    G-Shock MTGB1000B-1A Metal/Resin Models.

    $1,549.00 $1,279.00
  • Sale!

    Casio G-Shock G-Steel GST-S300GL-1A

    $549.00 $439.00
  • Sale!

    G Shock GA110MMC-1A

    $369.00 $229.00
  • Sale!

    G-Shock Analog Digital Men’s Watch GA400-1A

    $379.00 $149.00
  • Sale!

    G-Shock Mens Black Gravitymaster GA1000-1A

    $549.00 $259.00
  • Sale!

    Casio G-Shock Digital Watch DW5600HR-1A

    $239.00 $155.00
  • Sale!

    G-Shock G-Squad GBD800-1BDR Black Resin Mens Watch

    $279.00 $209.00
  • Sale!

    G Shock New Basic Duo Slim GA2100-1A

    $269.00 $179.00
  • G Shock Analogue Digital Combination Ga110-1B

  • Sale!

    G Shock Gents Watch Ga100mmc-1A

    $349.00 $229.00
  • Sale!

    G-Shock Duo Anti-Magnetism Ga100cf-1A

    $279.00 $199.00
  • Sale!

    G Shock Gold steel LCD GMWB5000GD-9D

    $1,149.00 $749.00
  • Sale!

    G-Shock Gravity Master Watch GA1100RG-1A

    $649.00 $550.00
  • Sale!

    G-Shock Duo Side Edge Series GA710-1A

    $289.00 $199.00
  • Sale!

    G-Shock Mudmaster Gents Watch Gg1000-1A3

    $649.00 $425.00
  • G-Shock Bluetooth Tough Solar GSTB300WLP-1A

    $829.00 $570.00